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Una crema hidratante antienvejecimiento ultra protectora que contiene un poderoso ingrediente activo InfraGuard* que:
Una combinación de semillas de girasol ecológicas con una concentración excepcional de fitonutrientes y potentes antioxidantes procedentes de la planta de Tara. Se trata de la fórmula exclusiva de la crema Escudo Urbano es perfecta para luchar contra el envejecimiento prematuro de la piel y la tez apagada por los efectos nocivos de la luz azul emitida por las pantallas (TV, tabletas, smartphones)
100% NATURAL Y VEGANA
La naturalidad de un producto cosmético no es lo que garantiza su calidad y eficacia, si no su porcentaje de activos e ingredientes ecológicos.
84% DE INGREDIENTES ECOLÓGICOS
As you may know, legislation requires only 20% of organic ingredients in a formula to obtain an organic certification. We feel that’s not enough.
85% DE INGREDIENTES ACTIVOS
La mayoría de las marcas no indican el porcentaje de ingredientes activos presentes en sus fórmulas. Nosotros creemos que tienes derecho a saberlo.
Por la mañana, aplicar una pequeña cantidad en todo el rostro y el cuello y masajear bien. Indicada para uso en adultos. Evitar el contorno de los ojos.
A fluid and light texture that penetrates your skin almost instantly, giving it a matte effect as well as an immediate and lasting softness. Very fresh citrus and cut grass head notes combined with delicate aromatic and floral heart notes and deeper, slightly woody background notes.
Citrus aurantium dulcis fruit water*, Glycerin**, Macadamia ternifolia seed oil*, Simmondsia chinensis seed oil*, Pentylene glycol, Cetearyl alcohol, Zea mays starch*, Maltodextrin, Aqua, Leuconostoc/radish root ferment filtrate, Lauroyl lysine, Cetearyl glucoside, Parfum, Xanthan gum, Caesalpinia Spinosa Fruit Extract, Citric acid, Sodium hyaluronate, Tocopherol, Squalene, Helianthus annuus sprout extract, Beta-sitosterol, Citral, Limonene, Linalool
* Ingredientes procedentes de la agricultura ecológica.
** Made using organic ingredients.
Antes de comprar un producto cosmético, infórmate de los porcentajes de ingredientes ACTIVOS y ORGÁNICOS.
A cosmetic product can be labelled as organic as long as it contains a measly 20% of organic ingredients. It is for this exact reason that brands rarely choose to advertise the percentage of organic ingredients on pack. When formulating our Urban Shield Cream, we chose to use the maximum possible percentage of organic ingredients (84%) and not the minimum. The law compels brands to list all of their ingredients (INCI) but it doesn’t ask them to list their active ingredients. We choose to do this. It is 85% for our Urban Shield Cream.
Las desventajas de los aceites minerales
According to dermatologists, mineral oils can damage the skin’s natural barrier. Mineral oils are derived from petroleum and cannot penetrate the skin due to their high molecular weight. They therefore stay on the skin’s surface which facilitates sun damage and premature aging.
*COMBINACIÓN INFRAGUARD
The protective effect of InfraGuard was tested clinically on volunteers who spent summer holidays in a warm, sunny climate for 2 - 6 weeks. These volunteers applied twice daily during the entire holiday an SPF30 sun cream with 2% InfraGuard onto the inner side of the forearm. The same cream without InfraGuard (placebo) was applied onto the other forearm. Before and after the holidays, skin firmness, elasticity, TEWL (skin barrier) and density (DermaScan® C) were measured. After the holiday, the skin barrier and density deteriorated on the skin area where only the sun cream was applied. Use of 2% InfraGuard not only protected the skin, but even improved it in all the mentioned parameters.